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Crest web serial averages 2.2 million viewers per episode.
December 17, 2010
By: TOM BRANNA
Editor
It had ratings some cable shows in the U.S. would covet. P&G’s “Crest Pro-Health II”web serial,shown on Youko, China’s largest video site, averaged more than 2.2 million viewers per episode, according to Youko. The twelve-episode series, which began airing weekly episodes online in October and ends today, won over audiences with its blend of humor and drama, according to Youko, which claims to have an audience of viewers who are mainly young, internet-savvy pr...
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